Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Tuesday, May 31, 2011

elephants and double glazing?

For reasons I won't go into, I was looking for a line from the film 'The Elephant Man' and came across this site. Let's ignore the fact that a website about quotes in films had no quotes from this film - take a look at the ads on the right.
Now ... AdSense is meant to serve up ads that are in sync with the content of the web page - but can you find a connection between anything on this page and windows or double glazing? And - in case you are wondering - no, I haven't been searching for, or looking at, double glazing websites in the recent past [Google tracks your web usage to deliver 'relevant' ads].

Monday, May 23, 2011

is it the un-seasonal weather?

OK, so as I type this towards the end of May [in the UK] it is raining, windy and a bit chilly outside - but it is still not winter. Which is what it would seem to be on this page of the Debenhams website which I looked at this morning.

A statutory lesson that website content management - like the seasons - is an ongoing thing.