Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Friday, April 7, 2017

Bargain, what bargain?

I have bought Adidas Sambas online from JD Sports before - so I was targeted with this email ... 


 £15 I thought, bargain, I'll have a pair of those, but when I clicked on the link ... 


  Offline, if you advertise a product that is not available you are breaking the law. Online ... ?

UPDATE May 7th 2017

I was surfing around the web the other day and went to the JD website [again] to look at what Sambas might be available available. There was none that interested me - but [obviously] my visit to the site triggered another email. 

By another I mean the same email, with the same £15 bargain ... and yes - you are ahead of me here aren't you - there was none in stock.   

One this this does prove is that JD Sports do not monitor social media for mention of their brand - which is poor practice for such an organization - or they have read my original comment and chosen to do nothing about the not-available special offers, which is inexcusably bad practice. Ho hum.

UPDATE June 4th 2017

They just sent me the same email again - same result
 

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