Thursday, May 24, 2007

puzzling-[or stupid?] practice

Our washing machine bit the dust last weekend. After wandering around the shops I hit the web to check out some prices [hmmm, I'm an e-marketer, wasn't that the wrong way round?]. Wifey liked one in particular - the Indesit Moon - so I put the name into Google. The return is shown below.

You will note that SainsburysKitchenAppliances.co.uk had paid for a top listing in the sponsored links. Thing is ... when I clicked on the link to the site I found that Sainsburys Kitchen Appliances don't sell, or even list, that product. Take gun [A], take foot [B] - and pay to shoot [B] with [A].

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