Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Over the years – as you can see – I’ve added to this blog only sporadically. I decided to leave all the old posts ‘live’ as I think they can still be useful in helping folk understand digital marketing. Enjoy 😊

Monday, February 4, 2008

... now you don't see it

Nicely timed because it was the week that I covered the presentation of text online [different fonts/colours etc] - this email arrived in my in-box this morning.
And this was from a publishing company. Would they send out a book or journal that you couldn't read because you couldn't see the text? No? So why do it in an email? And what happened to their testing schedule?

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