Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Friday, December 30, 2016

Email: timeliness is next to ticketless



I received this email on Friday December 30th – the day of the featured match – at nearly half past two.


Note how the message mentions; ‘ ... tomorrow night’.

And it gets worse. Open that message and it tells you that if you want a ticket, you have up til midday to get one. That would be two and a half hours before the message was sent.

Fortunately, I already had my ticket:-)

No comments:

Post a Comment