Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Thursday, November 10, 2011

demandware demanding too much

I've hi-lighted this kind of thing before - but it seems some folk just don't learn. This one is more ironic because the requested document is a piece of commissioned research - let's hope the research questionnaire was better designed than this form.

I can remember back in the 1990s how it was common practice for US-based organizations to insist on a 'zip code' on their online forms. Well, I thought we'd moved past that ... but apparently not. This form actually gives the user of choosing their country from a long list - but still insists on a State being entered [Sunderland is now in Wyoming, by the way]. All it needed in the 'States' field was a 'not in the USA' option. Or better still, have the techies override the necessity for the 'State' field to be completed if the user selected a country other than the USA.
 

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