Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Over the years – as you can see – I’ve added to this blog only sporadically. I decided to leave all the old posts ‘live’ as I think they can still be useful in helping folk understand digital marketing. Enjoy 😊

Friday, July 17, 2015

Flying local

My complaints about KLM sending me offers to fly from anywhere-but-my-local-airport since this blog began 8 years ago [see poor geography], but they seem to have got their act in order with this latest email ...

However, if I want to be picky - why fill my email viewing pane with that picture which actually adds nothing to the offer or the appeal of the offer [in my books I condemn the use of 'hero shots'].

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