Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com
Showing posts with label Sol Melia Athens. Show all posts
Showing posts with label Sol Melia Athens. Show all posts

Friday, February 18, 2011

hotel pricing small print

Over the years I have been a regular visitor to Athens - the one in Greece - and one of my favourite hotels is the Sol Melia [formerly the Hotel Georgio]. 

I am scheduled to go back this summer and I hope to stay there again - part of the reason why I signed up for their newsletter [it is actually a chain of hotels]. The newsletters are generally quite good, but in the one that came today, I noticed this in the small print:
Whilst the first four points are valid, why send out a newsletter which includes featured prices and yet says that the prices might not be valid? I can only assume that this is to cover the fact that some folk might take a while to open the email, but it does say on receipt, not when you read it. And if you are going to feature prices, why not fix those prices for a few days?  Just seems strange to me.