Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Monday, January 28, 2008

click here to see our 404 notice

My wife liked the look of the Colt CZC1. As the TV ad told of a good reduction in price, I went to the Mitsubishi-Motors website. I found the car's 'home page':
But look what happened when I clicked on the links for more details.

Imagine going to a showroom to be told "we have no more information, nor do we have a car for you to look at". Well guess what? I did just go to a [virtual] showroom, and there was no more information and there was no car to look at.

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