Yes, I do have an MBNA credit card. Yes, I did [I think] agree to accept emails. BUT ...... I don't have an outstanding balance, so this competition is of no interest to me whatsoever.
Friday, November 14, 2008
the key to email marketing ...
... is to make the message relevant to the receiver. This one landed in my in-box this morning:
Yes, I do have an MBNA credit card. Yes, I did [I think] agree to accept emails. BUT ...
... I don't have an outstanding balance, so this competition is of no interest to me whatsoever.
Yes, I do have an MBNA credit card. Yes, I did [I think] agree to accept emails. BUT ...... I don't have an outstanding balance, so this competition is of no interest to me whatsoever.
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