Some of Alan's views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Over the years – as you can see – I’ve added to this blog only sporadically. I decided to leave all the old posts ‘live’ as I think they can still be useful in helping folk understand digital marketing. Enjoy 😊

Wednesday, January 19, 2011

going nowhere from Newcastle airport

I've complained a few times about travel companies sending me emails promoting flights from airports miles from where I live [bad practice KLM], and I've also hi-lighted the fact when they get it right [KLM:listening?], but in this example I thought lastminute.com had got it right - only to fall at the first hurdle. This is the email I received. Note the 'from Newcastle' reference [it's my local airport]

So I clicked on the link for 'Las Vegas', and got this page:


Which took me to this page where, you will note, there are no details of flights from Newcastle. Ho Hum. 
Posted by Alan Charlesworth at 9:10 PM
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