These are some of my views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Over the years – as you can see – I’ve added to this blog only sporadically. I decided to leave all the old posts ‘live’ as I think they can still be useful in helping folk understand digital marketing.

Oh ... and I write all of these entries myself. There's no AI used on this blog.

Enjoy 😊

Friday, June 5, 2026

it's an advantage of the internet

In the early days of the web when I was 'selling' the Internet to organizations, one of the major positives over printed media was that content could be changed in minutes rather than having to reprint leaflets/brochures/etc.

And yet 30 years later you can still find web pages [like this one] that are 13 years out of date. In this case, someone planning a visit to Cleethorpes could have no confidence that this car park still exists.  I'm pretty sure that if it does, the price will have gone up. Oh - and the link I've underlined doesn't work.




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