These are some of my views on this digital marketing malarkey ... there's more on: AlanCharlesworth.com

Over the years – as you can see – I’ve added to this blog only sporadically. I decided to leave all the old posts ‘live’ as I think they can still be useful in helping folk understand digital marketing.

Oh ... and I write all of these entries myself. There's no AI used on this blog.

Enjoy 😊

Wednesday, July 1, 2026

This makes sense to me

I would like a definition of 'discovering a new product' eg does it mean a product that I've never heard of before, or a new version or brand of something I was previously aware of, but nevertheless this data seems sensible. 



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